Stop Traditional CRO.
Start Profit-DrivenCRO.

Your store doesn’t need more traffic. It needs smarter experiments

We’ve delivered lifts like +113% Conversion Rate from a single A/B test, 133% higher AOV, and $40M+ in added revenue for DTC brands. Every engagement starts with a 120-day sprint and is backed by our 20X ROI Guarantee. We test until it pays.

See How →

RESULTS THAT SPEAK FOR THEMSELVES

View Case Studies

Phase Zero

How We Increased Phase Zero's Conversion Rate by Over 139% in Less Than 30 Days

139%

Increase in Conversion Rate

Achieved Increase in Net Revenue

Sub 30 day

ROI

Go To Case Study

I am Joy

How We Increased I Am Joy's Revenue Per Visitor by Over 28%

28.28%

Increase in Revenue Per Visitor

$7000+

Added Monthly Revenue

Go To Case Study

Editors' Pick

How We Increased Editors' Pick's Revenue by Over $213k/mo

Winning A/B Tests

+$2,560,000

Added Annual Revenue

568X

ROI

Go To Case Study

Hydrohealth

How We Increased Hydrohealth's Revenue by Over $140k/mo

Winning A/B Tests

+$1,680,000

Projected added annual revenue

168X

ROI

Go To Case Study

Duradry

How We Increased Duradry's Revenue Per Visitor by Over 46%

46%

Increase in Revenue Per Visitor

41%

Increase in Conversion Rate

Go To Case Study

Ava Estell

How We Increased Ava Estell's Revenue by Over $350k/mo

+30%

Site-wide CVR

+$45,000/mo

Up-sell revenue

+$4,200,000

Added annual revenue

Go To Case Study

xSuit

How We Increased Suit's Revenue by Over $450,000

+20.39%

Conversion rate

+$1.42

Revenue Per Session

+$435,512.50

Added Annual Revenue

Go To Case Study

Teddy Blake

How We Increased Teddy Blake's Revenue By Over $243,000

+$7

Revenue Per Session

+$243,000

Added Annual Revenue

Go To Case Study

TRUSTED by 7, 8, & 9-Figure eCom Founders who expect results

Hear From Our Partners

The Review

“Since working with Jacob we’ve seen a 100% increase in terms of our conversion rate within a 30-day period which I personally think is fantastic. I would highly recommend Jacob and his team… We didn’t expect to receive results like this so quickly.”

The Reviewer

Oli - Founder of Phase Zero

The Review

“The most recent changes he implemented saw an uplift of 30% in conversion rate overnight. So honestly Jacob is my guy, I can’t recommend him enough.”

The Reviewer

Yaw - Founder of Ava Estell

The Review

“From just one of their tests there was about a 40% lift and it led to an additional ~$20k in that first month. So I highly recommend working with Shivook.”

The Reviewer

Ariana - Founder of Adapt Social

The Review

“We saw some amazing results and decided to work long term with Shivook… Since then we’ve seen a 20% increase in our conversion rate across the board which is amazing.”

The Reviewer

Jonathan - Founder of Azio Beauty

The Review

“Honestly we’re very happy with the results. His team was not only able to increase our conversion rate but also our AOV, and that in turn allowed us to spend more on google.”

The Reviewer

Jack - Founder of Duradry

The Review

“I definitely recommend working with Jacob. Why? Because we did see a bunch of good results working with him…After one month we were able to increase our conversion rate by 7.86% and our AOV as well a little bit.”

The Reviewer

Dorien - Founder of Hydrohealth

The Review

“We have been working with Jacob now for close to a year and the results have been amazing. The percentage of tests they run that result in winners is high.”

The Reviewer

Markus - Founder of Interactive eCom

The Review

“Not only have the landing pages, advertorials, and websites that Jacob and his team have built looked the best… But they’ve performed the best bar none.”

The Reviewer

Aaron - Founder of Mana Marketing

The Review

“All of our clients have had a fantastic experience working with Jacob… One of our clients saw a 30%-40% lift on their conversion rate in their Shopify store.”

The Reviewer

Nikita - Founder & CEO of Aspekt

The Review

“Working with Jacob and his team helped us unlock what we needed to do for new customer acquisition.”

The Reviewer

Joe - Head of eCommerce at Snibbs

The Review

"Every one of our clients that we have sent over to Shivook have said amazing reviews about the work they have done... Give them a try. They will do some amazing work for you and you won't be disappointed."

The Reviewer

Ignacio - Founder of 598 Los Angeles

The Review

"The amount of value you get for the money is honestly second to none."

The Reviewer

Aden - Founder of Snuff Cup

The Review

"They gave us, I'll say about $80k to $100k more in revenue in just one month. I mean, it was so good."

The Reviewer

Kevin - Founder of Hydrayne

The Review

"Our conversion rate went up 35%, and AOV jumped by $20. Shivook kept optimizing until we saw statistically significant wins."

The Reviewer

Austin - Owner of GetTrypt

The Review

“After working with Jacob and his team, we saw a 3x increase in revenue per visitor and a 2x increase in profit per visitor — it’s a no brainer.”

The Reviewer

Harris - Founder of Gum of Gods

The Review

“We saw a 52% increase in website conversion after working with Jacob’s team. Their landing pages helped us convert more customers and drive more revenue—without spending more on advertising.”

The Reviewer

Frank Kenne - Founder of Lion Media

Learn More About What We Do

Check Out Our Videos & Podcasts

$40M Revenue. 0 Ad spend. Just CRO

CRO Weekly Workshop with Guest Host JACOB ELBAUM

5 Strategies to Drive Instant Improvement in Your Brand's CVR, AOV and LTV

Increasing AOV - The Top 5 Places On Your DTC Website

How to Create an eCommerce Brand that Fulfills Your Customer's Dreams (and results in profits)

Interview #2 with Matt Tanguay

Interview #1 with Matt Tanguay

A New Evidence-Based Perspective To Approach CRO

Importance of A/B testing to improve your conversions

$300k/day Boost From CRO - Tips To Boost Conversion Rate for Ecom

How to 2X Your Revenue Per Click With Ecommerce CRO

10X Growth through Data-Driven Learning & CRO

How to Leverage Shopify Checkout Extensions for Shopify Plus

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Peak Performance Program 3.0:

Profit-Driven CRO vs Traditional CRO

Reserved for eCommerce Brands Doing $500K–$5M+/mo and Ready to Scale Aggressively.

Traditional CRO runs on tiny tweaks and button color tests that don’t move the needle.

At Shivook, we run Profit-Driven CRO: high-leverage A/B tests designed to deliver results like +113% Conversion Rate lifts, 133% higher AOV, and $40M+ in added revenue.

‍With 1,000+ experiments run across high-growth 7 and 8-figure eCom brands, every engagement starts with a 120-day sprint and is backed by our 20X ROI Guarantee. We keep testing until it pays.